Baby’s Bounty is a 15-year-old nonprofit, working to improve health outcomes for families living in poverty with the mission of providing “a good start for every baby”.

Las Vegas native, CEO/Executive Director Kelly Maxwell brings business acumen and a deep knowledge of her community to her role. Using her experience in for-profit-sector business development, Maxwell has transformed Baby’s Bounty into a significant community leader.

Baby’s Bounty operates a Baby Bundle program, supplying new parents with essential newborn supplies and infant care education as well as Diaper Banks, located in Las Vegas, North Las Vegas, Henderson and Northern Nevada which have distributed 3 million diapers and 6 million wipes to over 40,000 families. Maxwell launched a partnership with Nevada’s NSHE institutions – Diapers for Diplomas, to support parenting students and just worked to pass SB428 to remove the sales tax on diapers in addition to many other initiatives to support families across our state and beyond.